Sithandekile Magida, a branding expert, columnist, and corporate speaker will present on Marketing in Challenging Times.
The focus of the presentation will be :
- To give a background of the current economic situation in Zimbabwe comparing it with Sierra Leone, a country that has gone through similar economic conditions.
- To provide suggestions as to how companies may thrive in economic downtimes by suggesting possible strategies.
- To suggest steps to be taken in policy formulation to save a business from total collapse.